Original Article: Sports Business Journal, by Ed Desser and John Kosner, January 18th, 2021

In the five years since Ed wrote “Handicapping the Netflix of sports” ( SBJ, 3/28/16 ), streaming has boomed: Disney+, HBO Max and Apple TV+ have joined Netflix and Amazon and “over-the-top” is now materially affecting traditional cable. As predicted for sports, BAM and Disney…